Fashion Rhymes – Prada Menswear a/w 2016

PRADA

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Turmoil bubbles all around us

Is there someone who can save us?

There’s uncertainty in the contemporary

So let’s take a trip through history!

Let us all meet in a square

And watch Sigmund and Simone

Wrestle with mythical gods

Drawn on deconstructed cloths

Worn by a new kind of sailors,

Who went on a journey seeking some wild roses,

But they brought back only sorrowful stories.

Can other people relate to these stories,

To the challenges that they confronted?

Is Prada’s updated historicism

Just another consumable “ism”?

“Don’t be serious,” she giggles

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Image source:

  • first set of images:  ‘dis-dressed’ ,special project by Willy Vanderperre
  • second set of images: Virginia Arcaro
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Into the Woods with Juergen Teller

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Juergen Teller is unsettling us with each new photo, collaboration, campaign. His latest, the F/W 2015 Ad Campaign for Sonia Rykiel is another proof of his ability to twist our preconceived ideas of what beauty is. And for this, he teams up with the new artistic director of Sonia Rykiel, Julie de Libran who has previously worked with Louis Vuitton and Prada. Since she took the artistic helms of the brand, she has managed to handle Sonia Rykiel’s large legacy and to infuse it with modernity and a little bit of edge.

What I particularly like about this fashion film, besides Georgia May and Lizzy Jagger, is Teller’s clever play on image and sound. If you watch the video on mute, there is a kind of a dark sweetness emanating from the images, but if you turn on the sound, composed of the looped laughter of the sisters, the whole scenery turns into an eerie visual composition where the fantasy of luxury and the fascination of the natural unknown come out to play.

Images:

5 Reasons Why I Love the New Gucci Collection

1. Because it creates mood

2. Because it portraits a type of sexuality which I find relevant nowadays

3. Because it’s personal

4. Because it has personality

5. Because I finally want to get to know the Gucci girl

Gucci Fall Winter 2014/2015

Gucci Fall Winter 2014/2015

Gucci Fall Winter 2014/2015

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